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Archive for the ‘Blog’ Category

Social 2 Noise

As the signal to noise ratio widens marketers respond by increasing the number of messages they send through the pipe leaving consumers to wade through the social distortion in search something of value. We are firmly ensconced in the era of permission marketing where consumers have more

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Hootsuite vs. TweetDeck

There are a number dashboards to choose from and personal preference definitely plays a role in which one is best for you. I’ve used Hootsuite for a while and enjoyed its ease of use, layout, functionality and versatility. Lately though, I’ve experienced issues with the dashboard in

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