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Archive for the google Category

Google Money Machine In Full Swing

Google Money Machine In Full Swing

Google announced a second consecutive quarter of rising sales growth on Thursday reporting a 22% increase in revenue compared to last year enhancing the company’s stock price by 1.6% in after-hours trading. As web usage shifts from desktops to smartphones Google’s challenge has been convincing marketers to […]

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Google Bans Pornographic Ads

Google Bans Pornographic Ads

Google has stated that it will no longer allow ads that contain sexual imagery on its Adwords network and the new rules came into effect this week. The search engine giant updated its porn ads policy in March “as an effort to continually improve users’ experiences with […]

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Facebook to Enhance Ad Targeting Based on Users’ Web Browsing Data

Facebook to Enhance Ad Targeting Based on Users’ Web Browsing Data

Facebook is revising its privacy policy to allow the use of users’ web browsing history to enhance ad targeting on the platform. Previously, the social network only used information related to content and brand pages users had ‘liked’ on Facebook to deliver ads based on topics that […]

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Google My Business Is Free and Awesome

Google My Business Is Free and Awesome

Google launched Google My Business today and it is awesome! The new portal ties all of Google’s local business features into one platform delivering Search, Maps and Google+ making it easier for customers to find you. Google My Business gives customers directions on how to find your […]

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How Google Searches May Influence Your Facebook Ads

How Google Searches May Influence Your Facebook Ads

Facebook has collaborated with Kenshoo Social to create technology that takes keywords from your search queries on Google, Yahoo or Bing to bring ads to your Facebook newsfeed that are more in line with your interests. The technology is currently in beta but is expected to roll […]

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Mobile Internet Trends In 2014

Mobile Internet Trends In 2014

Kleiner Perkins 2014 Internet Trends Report reveals some interesting findings about advertising as the movement toward mobile continues, presenting limitless potential in mobile advertising, cryptocurrency, messaging apps and innovative services like Tinder, Alibaba and BuzzFeed. Kleiner Perkins’ main points on advertising in 2014’s mobile digital realm: Mobile […]

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Snapchat Is Biggest Messaging App By Volume In North America

Snapchat Is Biggest Messaging App By Volume In North America

According to Sandvine, Snapchat is officially the number 1 third-party messaging app in North America, “generating more traffic each day than competing services such as WhatsApp.” Snapchat’s volume of network traffic on fixed and mobile carriers hinges around its data heavy features like picture and recently video […]

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