Twitter rolled out a few new features Wednesday that allows users with the verified blue checkmarks to receive mobile notifications when another verified user @mentions or follows them on the microblogging network.
The idea is to stimulate conversations between celebrities and boost overall engagement on the platform. Verified account holders will be able to view a dedicated feed of their verified followers streamlining their interactions with one another.
Engagement between celebrities on Twitter garners news coverage and tons of engagement in the form of favourites and retweets. So if you have the blue checkmark, yay you!